Hello everyone!!! Finally i have a less busy week so i have more time on hand to blog!! I’m sure this is a common woe among many full-time working bloggers and how i wish there are more than 24 hours a day.. haha!
Anyway i better not side track and today i will be sharing more on the event i attended on 21 Feb @ 7 Adam (ooops! Pardon me as my blog post came one month late).. Thank you Watson Singapore and Valerie for the invitation~!
This beauty day out event, known as Watsons’ 2013 Spring Colour Report translates the latest runway beauty trends into chic looks that are suitable for everyday wear! Inspired by Spring, Watsons unveils a plethora of new and exciting beauty and health brands to help you achieve a radiant and healthy glow.
Launched in conjunction with Watsons’ dynamic brand revamp, which brings about a more refreshing, vibrant and personalized shopping experience; the 2013 Spring Colour Report will help to reinforce these movements. In the nutshell, this event showcases four main platforms (Cosmetics, haircare, skincare and supplements) which emphasis the brand’s new approach to deliver a more engaging and innovative retailing experiences based on customers’ evolving needs.
A vibrant WOW regional marketing campaign will be kicked in to support this new Watsons’ shopping experience. Lively and colorful visuals will fill up the stores and more interactive retails concepts + creative advertising platforms will be introduced to enhance your shopping experience.
Currently, Watsons Singapore has more than 100 stores island wide (with more than 30 pharmacies located in keystores) and more than a million customers’ visit everyday.. Its 7000 sq ft flagship store in Takashimaya Shopping Centre carries more than 13,000 products of which 150 are exclusive beauty and health brands. With the brand revamp, you can be expected to see new storefronts, more health and beauty services and increased extensive product range from quality world-renowned brands + Watsons’ house brands.
Before the start of the tour, one of Watsons’ representative held a short introductory session to touch on Watsons’ new directions, diverse mix of new and exclusive brands and products which will get consumers ready for Spring 2013.
Some of the exclusive brands featured in the Spring Colour Report 2013 will be categorizes as per follows:
1) Candy Doll, Jewelove, Eyemazing
2) Heroine Make
4) Rock Beauty
4) Pure Beauty
1) DR. WU Clinical Skincare
Oral Health Supplement for Inner Beauty
2) BRAND’S InnerShine
Because of the big crowd, we were all separated into different groups to prevent overcrowding issue at each booth…
First Stop for the Dark Pink Team – The Pure Beauty Booth!
Watson’s own product line – the Pure Beauty brings you affordable, safe and dermatological-tested skincare products that are carefully formulated after a decade of research. Pure Beauty believes in helping consumers to be comfortable in their own skin and this can be achieved from the benefits of active ingredients from mother nature. As such, Pure Beauty uses breakthrough technologies and innovative research to incorporate key ingredients extracted from plants to create a special blend rich in antioxidants (which will limit free radical damage and slow down skin aging).
If you love skincare products from Korea, you will be glad to know that Pure Beauty is a skincare line inspired by nature (contains no Paraben, Lanolin and Alcohol) and created in Korea using antioxidant rich ingredients.
Its antioxidant-based skincare lines include Brightening, Skin-fortifying and moisturizing products. In 2013, Anti-aging product line known as the Antioxidant Pomegranate series will be added.. The Pomegranate Antioxidant series will protect skin against harmful free radicals and retain collagen reserves.. Containing intense antioxidant Swiss Radicare and Organic EcoCert ingredients (such as Organic Hamamelis Water, Organic Apricot Kernal Oil, Organic Sunflower Oil and Organic Lemon Balm water), skin will be reinvigorated and appears to be more luminous.
The Pure Beauty Pomegranate Antioxidant series contains nine products:
1) 2-in-1 Foam Cleanser (100ml, $13.90). This dual-function cleanser can be used as cleanser and purifying mask to remove impurities and detoxify irritants. It also contains red microbeads infused with Vit E to moisturize and nourish skin for a more supple complexion.
2) Exfoliating Gel (100ml, $19.90) is gentle on skin and yet provides effective exfoliation to remove keratin and sebum.. It contains Japanese Elm Root Extract to even skin tone and hydrates skin.
3) Toner (130ml, $13.90). Contains Bulgarian Rose Water, this toner will soothes, moisturize and soften skin while prevent skin dullness.
4) Serum (30ml, $27.90). This special care serum will moisturize, detoxify skin and promote skin regeneration while it guard against harmful free radicals.
5) Eye Gel (15ml, $21.90) will combats tell-signs of aging, alleviates puffiness, dark eye circles and fine lines. It also has brightening, hydrating and firming effects.
6) Day Lotion SPF 20 (50ml, $23.90). This lotion is to be used in the day to hydrate, nourishes and protect skin against UV rays and pollution. It also act as a make-up base to prolong makeup.
7) Night Cream (50ml, $23.90) works overnight to diminish signs of aging while it hydrate and revitalize skin. Int he morning, you will wake up with younger looking and clearer skin
8) Facial Mask (5 pcs per box, $23.90) contains natural herbs and fruits complexes which boosts skin metabolism and improve skin elasticity (deep down the skin)
9) Eye Mask (5 pcs per box, $14.90) has a unique multi-antioxidant formula to target delicate skin around the eyes to refresh it, reduces fine lines and to remove puffiness.
Next, my team proceeded to the GLOW’s Booth and GLOW offers high quality health and dietary supplements which have undergone stringent quality control and standard operating procedures. The products are also made in Good Manufacturing Practices-certified manufacturing facilities, audited by the Food and Drug Administration.
One of its new product in 2013, the GLOW IGNITE 2.0 is made of 100% natural proprietary blend of powerful fat burning botanical extracts, clinically proven(Manufactured in USA and backed by 20 clinical studies) to promote weight loss. GLOW ignite 2.0 is the improved version of the Glow Original (launched in 2012).. The improvements and benefits are as per follows:
Higher-potency ingredients with more than 98-99% active components
It doesn’t contains Caffeine thus making it 100% stimulant-free
Made of 100% Vegetarian Capsule which helps to protect the ingredients and promote best absorption. The capsule also contains an addition of patented Svetol and GCA with Antioxidants (contain > 95% polyphenols); not diluted with generic, unproven green coffee bean extracts.
1) Accelerates maximum fat loss
2) Increases metabolism
3) Decreases glucose absorption
4) Burns fat faster
5) Curbs Appetite
6) Oxidizes visceral (belly) fat cells
7) Reduces waistline circumference
8) Increases lean mass to fat mass ratio for toned body appearance
9) Reduces body fat by forcing the release of fat from adipose tissues and using fat as a source of energy
If you have been to Taiwan, i’m sure you have seen this brand in屈臣氏 (Watsons)… Dr Wu’s product lines are developed by reowned Dermatologist Dr Wu Ying-Ching after 30 years of clinical experience and extensive skincare research. This highly effective skincare products targets skin problems faced by Asian using advanced patented technologies.. Products are also suitable for all skin types as they are free from additives, alcohol and have a high concentration of safe yet effective high-grade actives.
One of the signature product line will be the renewal range containing premium Mandelic Acid; this gentle yet effective range will renew and refine the skin to improve clarity + texture. One star product in this range will be Intensive Renewal Serum with Mandelic Acid with 1 bottle sold every 15 seconds.
For 2013, Renewal Cleansing Mousse ($45.90, 160ml), Intensive Renewal Toner ($45.90, 150ml) and Intensive Renewal Lotion ($59.90, 50ml) are added to range to further enhance the clarifying and refining needs of those with sensitive skin.
My favorite Japan Cosmetic brand is also part of the 2013 Spring Colour Report and you can read more about this brand HERE.. Mascara is one of Herione Make‘s star product and its famous over five million Long & Curl Mascaras have been sold since 2005. The award-winning mascara (voted as the No. 1 @cosme’s prestigious Best Cosme Awards in 2009 and 2010) currently have improved formulas to provide 120% longer lashes and 130% more volume.
Heroine Make’s latest Product which you can expect in 2013 will be the BB Mineral Loose powder (price TBC, 6g). This is Heroine Make’s first BB Mineral Loose powder and it is available in 2 shades (#1 and #2). The BB mineral loose powder contains long-lasting mineral powder which helps to combat shine for a smooth, natural and translucent appearance.
The next booth we visited the Olay’s booth but since it was a combined session with some other groups, i was standing right behind and thus unable to capture a decent photo.. 😦
Olay is created by Graham Wulff who understands his wife ‘hate-affair’ with thick greasy and waxy beauty products.. Hence, Olay products are created and they are light in texture, highly moisturizing with can be easily absorbed by skin… Overtime, Olay has become one of the most recognizable brands in the world today.
New to Olay will be New Generation Olay Regenerist series and this range is powered by Skin Energizing Technology to boost natural surface skin renewal and fight skin fatigue. The revolutionary Skin Energizing Technology consists of three anti-aging ingredients to increase skin cell energy for improved skin responsiveness and boost antioxidant protection.
Was given the New Generation Olay Regenerist Micro-Sculpting Cream (50g, $49.90) in my goodies bag. This cream contains Lys’lastine, Glycerin and Hyaluronic Acid to improve skin’s elasticity while it works to moisturize the skin. At the same time, it covers the skin with a velvety smooth finish and reduces appearances of fine lines, pores and uneven skin-tone.
Will give this cream to my aunt with aging skin concerns as this cream has been proven to regenerate skin up to two times faster (compared to a US$250 luxury cream) and hydrates better than 19 luxury creams in the US by boosting natural skin renewal in just five days, while reducing the appearance of fine lines and wrinkles in just one jar.
In 2013, the anti-aging line will be added to Aqualabel’s babies! Developed by Shiseido, AQUALABEL is a Japanese skincare series committed to bringing trusted skincare expertise to every Asian woman. Each product is specially formulated with a “Super Skincare-Charging System” that infuses skin with long-lasting supply of moisture.
If you wish to maintain the youthfulness of your skin, the all-new AQUALABEL Anti-Aging Line is your savier! Formulated with the brand’s patented Aqua Ex Base technology that will hydrate every corner of your skin to keep fine lines away! It also contains M-Tranexamic Acid which alleviates chronic inflammations to prevent dark spots and freckles + Fermented Royal Jelly that activates skin cells for a youthful vitality.
The anti-aging range contains three items and it will be from March 28 in Watsons stores:
1) AQUALABEL Wash Ex ($17.90, 130g)- Cream based cleansing foam which contains Hyaluronic Acid and Asian Ginseng Extract to cleanse skin gentle while deeply hydrates skin to elimate signs of aging..
2) AQUALABEL Lotion Ex ($26.90, 130ml): a rich textured lotion enriched with double Hyaluronic Acid to nourish the skin and increase its elasticity, and active ingredient M-Tranexamic Acid to lighten spots
3) AQUALABEL Royal Rich Essence ($35.50, 90ml): a moisturising essence containing double Hyaluronic Acid, Asian Ginseng Extract to bring instant rejuvenation and lustre for that dewy glow.
In addition, Aqua Label has added another product range (in green packaging) to treat acne /scarring skin concerns! This Anti-acne whitening care range prevents acne, soothes inflammation, hydrates skin and inhibits + lightens post acne marks. Sounds really good and very interested to give this range a try! 🙂
Anybody wants the Senka Hoshitsu Lotion? Will give it to the first person to email me @ Jermaineee@hotmail.sg and meet up will be at my convenience..
Under the same company- Shiseido, Senka is an exclusive brand to Watsons and it aims to take good care of customers’ skincare needs. Its slogan, “The skincare made with you” is embedded into the brand’s philosophy where identifying and meeting customers’ needs are of paramount importance. The skincare products under the Senka are developed through thorough research, advanced technologies and strong development capabilities thus making it top quality + eco-friendly.
SENKA’s key product ranges are fragrance-free, gentle on skin and contains no artificial colours which include:
• Hoshitsu Lotion• Whitening Lotion • UV Protection• Cleansers•
More information can be found HERE
My last booth of the Day which got me really really excited as i was looking for one of their product in Taiwan.. Was searching high and low for it but it was sold out in all the Watsons i went… Presenting to you, the Elite Models cosmetics are developed to bring the latest makeup trends to the everyday woman. Inspired by runway fashion and with the expertise of makeup artists with more than 30 years experiences, Elite aims to provide professional yet affordable makeup to help one “Be a supermodel in her own way”.
For Spring Colour Report 2013, I have to touch on 2 star products from Elite models makeup range. First, presenting the Fantastic Primer ($24.90, 15ml), a gel texture makeup base suitable for all skin types. This primer forms the ‘pillar’ for even and long-lasting makeup whereby the water-based gel moisturizes skin whilst its non-greasy finish keeps skin matt and helps the foundation to adhere. The primer has a pleasant cucumber fragrance for that extra fresh and clean sensation. Formulated with anti-aging, anti-pollutant agents and Plankton to fight skin oxidation, this primer helps you to achieve a radiant, healthy and beautiful complexion.
Next, this product got me all excited as i was searching for it high and low in Taiwan previously!!! Was impressed with the texture and long-lasting power of the eyeliner after the make-up artist used it on my eyes for my prewedding photoshoot… Will be sharing my review on this and one other Elite product in another post so stay tune.. 🙂
For the adventurous, Rock Beauty carries a wide series of fashionable cosmetics to help customers DIY editorial beauty looks themselves. Drawing inspiration from fashion industries and collaborations with famous designers, Rock Beauty products flaunt runway looks as easy as 123 (with easy-to-use stick-on cosmetics and other embellishments for the nails, eyes, body and lips). For Spring Colour Report 2013, new products to be included under Rock Beauty’s ever-growing umbrella will be Nail Rock and Eye Rock ranges.
Eye Rock ($11.90 each) :
1) Eye Rock Designer Liner – Ready-to-wear liners (long-lasting, waterproof and easy to apply) to help achieve ’60s-inspired winged’ flick.
2) Eye Rock Crystal Tattoo – Enables you to add crystal embellishments to your eyes to help create runway couture looks(Comes in six unique designs).
Nail Rock ($9.90 for standard stickers and $14.90 for 3D stickers)
If you don’t have the time to go for manicure, you can turn to the Nail Rock nail wrap whereby you can apply it at the comfort of your own home.. Requiring only 15 mins to apply without any drying time, the Nail Rock offers lasting coverage without chips nor stains of up to seven days on nails and eight weeks on toes.
Nail Rock Classic – Nail Rock designer wraps in 16 stylish designs such as Money, Disco, Tribal Gold or Gold Cheetah.
Nail Rock 3D collection – With added texture / bumps / glitters, the 3D collections comes in four amazing for that extra effect on your nails.
After visiting the Rock Beauty’s booth, i left the event earlier as i wasn’t feeling very well.. Hence, no more pictures from the event and i can only show you products in my goodies bag…
Candy Doll, Jewelove, Eyemazing
Made in Japan, CandyDoll is a range of cosmetics whereby you can achieve the Gyaru, or cute and doll-like look. It is fronted by popular model and Japanese teen idol Tsubasa Masuwaka.
The wide range of CandyDoll cosmetics include:
1) Mineral Powders – Comes in Face Powder ($33.90, 10g) and Crystal Face Powder ($33.90, 10g). Both products do not weight down the skin as they have fine textures that glide on smoothly for even application.
2) Lipsticks – Comes in Two shades for that natural nude look – Ramune Pink and Apricot Beige lipsticks ($25.90, 3.5g).. The moisturizing lipstick is highly pigmented and it glides on so smoothly and naturally.
3) Shading Powder ($29.90, 10g) – A soft matte, silky smooth bronzer that gives skin a flawless natural tan coverage effect. It is made from mineral powder and created a shade darker than foundation to contour the face and create a slimmer face shape
4) Makeup Base series – Makeup Base with SPF 30 ($37.90 30g) which enables you to keep makeup on longer, brighten skin and also protects the skin from harmful UV rays.
Other CandyDoll makeup products also include blushers, highlights, concealers, as well as lipsticks and lip glosses.
Jewelove (known as Jewerich in Japan) is one of the most popular eyelashes brand in Japan which gives you attractive and kawaii looking eyes for the perfect Kawaii look. Exclusively available at selected Watsons stores for $22.90 (two pairs), two new collections include:
1) Eyelashes #P3 – Developed by Hoshino Kana (popular kawaii model in Japan), these matte brown and black lashes emphasize the width of the pupils to give you doll-like eyes.
2) Eyelashes #P4 – Designed by Mai Hirose from Popteen, these lashes will extend to the corners of eyes to enhance the fullness of pupils thus making them look bigger and rounder.
BRAND’S InnerShine is a new category (100% fruit essences oral beauty supplements) under the BRAND’S umbrella, which promotes beauty and the range includes InnerShine Berry Essence, InnerShine Prune Essence, as well as InnerShine Berry Essence with Grape Seed Extract.
In 2013, BRAND’S InnerShine Marine Collagen Essence Strip ($30, pack of 10 strips) is introduced to address skin health and beauty concerns. This supplement uses breakthrough technologies from Japan that promotes the absorbability of Collagen in our bodies as the collagen peptides found in the product are 100 times smaller than native collagen. Low in calories and small in size (each strip only contains 12kcal and weight of 10grams), this portable beauty treat is a delightful way to nourish skin and build new collagen fibers from within.
In addition, the product contains a unique collagen matrix that combines hydrolyzed deep-sea fish-derived collagen with Niacinamide (Vitamin B3 which promotes energy for skin’s growth and repair) and Vitamin E (protects the skin from photo-ageing). Formulated with premium Kyoho Grape Juice, the fruity-flavored strip is delicious and the jelly format makes it convenient to consume.
Lastly, Toni & Guy brings you the Casual, Classic, Glamour and Creative collections. Founded in 1963 in London by brothers Toni and Guy Mascolo, it is the biggest independent salon chain with 409 salons in 44 countries. Known for its innovative to hairdressing, clients can be expected to receive creative, quality and consistent services.
I will be passing these 2 products from the new collections to my fiance and hope he will enjoy using it!
Sea Salt Texturising Spray (To increase texture & body)
This Spray will help to create texture and body with light hold. It is suitable for all hair types and perfect for achieving tousled waves with natural movement.
Texturising Glue (For androgynous hold)
This cream-like glue is perfect for contours and to separates layers for firm hold whilst adding texture.. Good to work on androgynous styles, fringes, textured lengths or layers.
Thank you Watsons Singapore for organizing this event and for bringing in so many brands and products.. With so many products to choose from at Watsons, you will definitely be spoiled for choices..
Before i go, do like Watsons FB page for more information on promotions and products updates… I will be back soon and take care for the time being!
Disclaimer: Photos and content are extracted from the press-kit unless stated otherwise