(Event) Power-charge your skin with the power of CU & CA – Introducing Kielh’s Powerful Wrinkle and Pore Reducing Cream & Powerful Wrinkle Reducing Eye Cream

Cu – Do you remember this chemical element in the periodic table??

If you have answered ‘Copper’, Bingo!!! Copper is used extensively in our daily life such as for energy generation purposes, in building products and electrical parts …

Copper can also be found in our body and it is something we cannot live without…This metallic element together with amino acid, fatty acids and vitamins (Micronutrients**) are required to support body’s normal metabolic processes. On an average, the adult body contains between 1.4 and 2.1mg of copper per kg of body weight. Hence, a healthy human weighing 60kg will have about a tenth of one gramme of copper..

It is important to know that human body cannot synthesise copper and hence it is a must to consume copper-rich food such as brans, fruits (like blackberries & guavas), mushrooms, boiled potatoes and tomato etc to supply the body with regular amounts for absorption.

**Micronutrients include minerals such as copper and calcium. Micronutrients also include vitamins such as Vitamin A, Vitamin C, folic acid, niacin and riboflavin.

~ Information from http://www.copperinfo.co.uk/health/ and Kielh’s presskit

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Image credits to http://www.chem4kids.com

Likewise for the skin, Micronutrients are required in order to maintain youthful skin… Because these Micronutrients cannot be produced by the body but is essential to the body, Kiehl’s chemists have developed a formulation built to improve the appearance of aging skin. By harnessing copper and calcium (in the form of Copper PCA and Calcium PCA), these highly health beneficial ingredients will delay signs of aging by fighting  wrinkles and enlarged pores.

Want youthful skin, reach out to CU (copper)!

Few weeks ago, Kielh’s has invited me to pre-launch bloggers’ event whereby we were introduced to their new powerful line of ‘copper-filled’ anti-aging products (Thank you Nicolette & Team!)

Event was held at Fullerton Bay Hotel’s floating Pod and i couldn’t stop wow-ing at the nice scenery! Picturesque isn’t it? Was telling my fiance that i was dying for a staycation here but upon checking out the rates, the price tag is hefty! Oh well, we shall save the funds to finance our upcoming house / renovation instead..

Since the event has a ‘copper’ theme, each guest gets to customized their copper wire Bookmark / Pendant / Name-card holder in their own names.  So now you are aware that you can also make use of copper wires to create ornaments.. 🙂

Here’s me and Jacelyn with the pretty ‘back-drop’! Everything is perfect but not the hot & humid weather.. Sigh!!

Since 14, I’m always troubled by the state of my acne-prone skin.. It has been a long and constant battle with pimples, blocked pores and oily skin… Now that I’m hitting that big ‘3’ soon, i am also worried about aging tell-signs like fine lines, less plump cheeks and dilated pores…

Like me, many ladies are concerned over getting fine lines, wrinkles and dilated pores. As such, Kiehl’s chemists have come out with products to tackle these key concerns.. Known as the Powerful Wrinkle & Pore Reducing Cream, the product targets fines lines, wrinkles and pores by boosting elasticity.. Like the plaster below, it will starts to lose its elasticity and its appearance will deteriorate  after i stretched it… Our skin’s elastin fibers will reacts the same (if no maintenance is done) and loses elasticity overtime as we age. Thus, wrinkles, enlarged pores and rough skin texture will start to form.

Therefore with improved elasticity, elastin fibers will be maintained and will help the skin to bounce back. Hence, skin will turns smoother with less visible wrinkles and pores. Kiehl’s chemists understood this logic so first step of the product will be to address elasticity with a focus on the skin’s fiber network. Kiehl’s Powerful Wrinkle & Pore Reducing Cream was developed with this knowledge to effectively and significantly increase skin’s elasticity which will yield a healthier, younger-looking complexion.

In addition, powerful micro-nutrients (as below) are added to boost the anti-aging capabilities all while infusing skin with the much-needed hydration.  Although the formation of elastin (elastogenesis) is a complex process, both copper and calcium play unique and critical roles.

The power of Copper PCA & Calcium PCA for younger looking skin

Copper (CU) forms, strengthens and reorganizes the elastin network of skin in three key ways – induce production of elastin, enhance orderly cross-linking of elastin and reserving healthy functional elastin. In addition, copper serves as an antioxidant, which helps protect the skin and improves skin’s barrier function. By integrating CU into skincare products,  both elastin content and the production of more orderly elastin fibers can be achieved (so skin will be less wrinkled, more supple, has visibly smaller pores and is more hydrated)

Calcium (CA) Strengthens and protects skin as it helps with cell turnover. It also prevents collagen degradation and aids in collagen production. Calcium will also regulate the lipid barrier process which  maintain continual and efficient barrier functions. As such, Calcium can significantly reduce skin dryness and helps firms skin. So you know that lack of calcium not only causes brittle bones, it also results in skin to be more fragile and thin as supporting layers weaken and loose density.

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Geoff Genesky (Head Chemist of Kiehl’s Research and Innovation) said that improving elasticity of skin requires a multi-pronged three steps approach: Retaining and protecting the functionality of the elastic fibers, support of the skin barrier and restoring hydration to the upper layers of the skin.

The Kiehl’s Powerful Wrinkle & Pore Reducing Cream is able to address these three skin areas concerns:

Organize and protect skin’s elastic fiber network – it retains skin’s elasticity by organizing and protecting the functionality of elastic fibers against alternation/ degradation by age-related changes and associated protein expression and enzymatic activity.

Protect and strengthen the skin barrier – It maintains an ideal barrier function with calcium PCA by regulating the distribution within the epidermis.  As such, the vital skin barrier properties will be retained and guard skin against calcium deficiency and prevents skin function alterations. Therefore, there will be a healthy skin barrier to helps to defend against external aggressors which will damage skin’s elasticity.

Restore hydration – In addition to strengthen the elastic fiber network and skin barrier, the cream also supply optimal moisture which maintains skin’s natural cell turnover and capacity to bounce back. With well-hydrated skin, skin will stay healthy, flexible, and plump.

Not only it looks good, Kiehl’s Powerful Wrinkle & Pore Reducing Cream is clinically demonstrated to be able to improvement wrinkles and skin texture in just 1 week. In about 4 weeks, the cream has proven to  improves skin elasticity by 32%, reduce the appearance of wrinkles by 15% and its texture by 26%…

Overall, consumers who used the product over 4 weeks have reported that skin looked smoother (96%) and the look of pores was reduced (83%)

For our delicate eye area, it will often be the first tell-age of aging when the content of elastin in the skin begins to diminish. For most people, loss of elastin in their skin will lead to decreased ability of the skin to recoil when stretched. These changes are usually seen most prominently around the eyes when ‘Crow’s Feet’ starts to form.. :/

Utilizing the power of Copper PCA and Calcium PCA, Kiehl’s chemists extended this efficacious combination to treat the eye area with Powerful Wrinkle Reducing Eye Cream. Developed to target serious aging concerns in the delicate eye area, this cream has been proven to visibly correct the appearance of wrinkles and smooth skin texture.

In a consumer study, users have reported the following  within 4 weeks:

 80% reported crow’s feet visibly reduced
 81% reported fine lines visibly reduced
 80% reported wrinkles visibly reduced
 89% reported skin texture appears smoother

A clinical study showed:

 38% reduction in dark circles
 49% reduction in puffiness
 23% reduction in wrinkles
 26% improvement in elasticity

Besides the launch of the new powerful line of anti-aging products with copper, there’s another important announcement by Kielh’s.. Over the years, Kiehl’s has expanded rapidly with increased customers’ support and increasing new outlets worldwide..  Due to this global expansion, Kiehl’s is able to achieve bigger economies of scale and thus will be passing on the cost savings to Singapore’s customers… In addition, it is also Kiehl’s heritage to give back to the community and therefore from 1st April 2013 onwards, they are dropping their prices for 21 of their best-selling products (with the same efficacious formulas).

Therefore, Singapore’s customers can now enjoy price cuts  price cuts for many of the best-selling products like Ultra Facial Cream, Calendula Toner,Creme de Corps body lotion, Dermatologist Solutions Powerful strength line reducing concentrate and ultra light daily UV defense SPF 50 PA+++..

Hereby, I’m pleased to share with my readers more on the revised prices for the 21 favorite / Best Selling items.

Note: Price cut will be a permanent one.. 🙂

1) Dermatologist Solutions Centella Recovery Skin Salve 75ml (was $100, now $90)

2) Dermatologist Solutions Clearly Corrective Clarity Activating Toner 250ml (was $55, now $50)

3) Ultimate Thickening Shampoo 250ml (was $41, now $38)

4) Ultra Facial Cleanser 150ml (was $43, Now $35)

5) Dermatologist Solutions Overnight Biological Peel 50ml (was $102, now $80)

6) Midnight Recovery Eye 15ml (was $72, now $60)

7) Rare Earth Pore Minimizing Lotion 75ml (was $69, now $52)

8) Ultra Facial Cream 50ml (was $51, Now $48)

9) Calendula Herbal Extract Toner 250ml (was $78, now $58)

10) Ultra Facial Oil-free Cleanser 150ml (was $43, now $35)

11) Dermatologist Solutions Powerful Strength Line reducing concentrate 50ml (was $132, now $98)

12) Midnight Recovery Concentrate 30ml (was $90, now $80)

13) Dermatologist Solutions Ultra light daily UV defense SPF50PA+++ (was $68, Now $52)

14) Facial Fuel Energizing Face wash 250ml (was $45, Now $35)

15) Dermatologist Solutions High Potency Skin Firming Concentrate 50ml (was $112, now $105)

16) Creamy Eye Treatment with Avocado 14ml (was $57, now $50)

17) Creme de Corps (was $100, now $90)

18) Calendula Herbal Extract Toner 125ml (was $54, now $40)

19) Calendula Herbal Extract Toner 500ml (was $110, now $90)

20) Dermatologist Solutions Epidermal Re-texturizing Micro-Dermabrasion 75ml (was $92, now $78)

21) Rare Earth Deep Pore Daily Cleanser 150ml (was $45, now $40)

Thank you Kielh’s for organizing this session and i had a fun evening learning how to power-charge my skin.. Not forgetting the charming George Young who made the presentation so interesting! If you are interested in getting the duo, the Powerful Wrinkle and Pore Reducing Cream is selling at $80 for 50ml and the Powerful Wrinkle Reducing Eye Cream at $65 for 15ml.

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Went home with a set of the Powerful Wrinkle Reducing Eye Cream & Powerful Wrinkle and Pore Reducing Cream + a $100 vouchers for me to purchase any Kielh’s products.. I have fully utilized it on the Calendula Herbal Extract Toner 250ml (was $78 but now $58) and the Blue Herbal Moisturizer which i really love as it helps to curb breakouts but remains gentle on skin! Will share more about it soon.. 🙂

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I have also tried the Powerful Wrinkle Reducing Eye Cream for the past 1 month while i have given my mum the Powerful Wrinkle and Pore Reducing Cream..

My thoughts on this little pot of eye-cream 🙂

1) Fragrance free and it has a Rich Creamy Texture, therefore a small amount suffices… Since the texture is on the thicker side, it will take a longer time to get absorbed… Trick is apply small amount of the cream over your eye-area, massage and pat the eyecream to speed up absorption..

2) The eye-cream is easy to spread and very moisturizing. Upon contact, it feels a little oily but it leaves the skin on my eye-area smooth (with no sticky after feel) after it sets in.

3) No adverse reactions like oil seeds / pimples / redness / itchiness after application. Will prefer that the packaging comes with the metal applicator for that extra soothing sensation..

4) My fine eyes on the lower eye area appears to be more hydrated and less patchy.. As such, it looks more supple and brighter.

5) Been sleeping late recently and hence my dark eye circles are still there! It does seems to reduce puffiness so i don’t look tired and fatigued.

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The rich & creamy texture

Thanks for reading and i will be back soon with more updates!

One more day to TGIF so press on everyone! 😀

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