(Announcement) Help Spread Love + Joy + Happiness with Kiehl’s!

Hello everyone, how’s your weekend? Hope you had your well-deserved rest! 🙂

Last Saturday, i attended a meaningful event organized by Kiehl’s! (Thank you Nicolette for the invitation~). Ever since 1851, Kiehl’s has been dedicated to serve both patrons and communities and standing true to its philanthropic tradition of supporting children’s charities. Maintaining its long-standing tradition of supporting children’s causes by raising awareness and funds to create safer, more positive environments for children, Kiehl’s has collaborated with Elle Singapore4 Socially Responsible Celebrity Partners in Support of Autism Association (Singapore) to create more awareness!

Some Back Ground Info on the Autism Association (extracted from the Presskit):

‘The Autism Association (Singapore) was founded by a group of parents concerned about inadequate provision for their children who have been diagnosed with autism in August 1992. The Association aims to initiate, organize and support provision of a broad spectrum of services for people with autism in Singapore. Such services encompass education, vocational and life skills training and residential care.

Over the last 20 years, Autism Association (Singapore) has grown to be one of the oldest and largest Autism Voluntary Welfare Organisations (VWO) in Singapore. The association’s services include two Children’s Centres, one Day Activity Centre for adults and one Pre-Vocational Training Centre. The two Children’s Centre located at Simei and Clementi provide a structured teaching environment where an Individualized Educational Plan (IEP) is tailored and implemented to meet the needs of 80 students aged 2 to 6 years’

Top 3 Myths About Children with Autism

#1: They wish to avoid social contact– They are in fact very keen to make friends, but find it difficult due to their condition.

#2: They have special talent or “savant skill”–  Only about 10% of them display special talent. The rest perform better in certain areas that are not consistent with their overall level of ability.

#3: They show special affection- They can and do give affection, but it requires a parent’s patience to accept and give love on the child’s terms.

In conjunction with its yearly philanthropic initiative, Kiehl’s is proud to extend its relationship with the Autism Association (Singapore) this July 2013. 100% of the nett proceeds from the sale of the Limited Edition Rare Earth Deep Pore Cleansing Masque (142g) will be donated to raise awareness for the children.

This year’s local charity initiative is a unique collaboration with ELLE Singapore and four celebrity partners, George Young (FLY Entertainment Artiste), Michelle Chong (Director/Host/Actress) , Mike Kasem and Jean Danker (Class95 Radio DJs). Three Limited Edition designs will be adorning the caps of the Rare Earth Masques which will be on sale from 1st July 2013 at $45 each.

If you are thinking of doing something for a good cause, you can consider getting the Limited Edition Rare Earth Deep Pore Cleansing Masque.. Beside keeping your skin clean and health with the mask, you can also blessing children from the children’s causes at the same time.. 🙂

Sharon Lim, Editor-in-Chief of ELLE shares her thoughts on this charity initiative:

‘We are honored to be the first magazine in Singapore to collaborate with Kiehl’s on this amazing annual charity project — especially with ELLE Singapore celebrating its 20th anniversary in Singapore this year. ELLE and Kiehl’s Gives Back chose to focus on women with autistic children, a group that is often under the radar and one that we feel needs our help and support’

Kiehl’s Tree of Love

Here’s the three Limited Edition Rare Earth Deep Pore Cleansing Masques designed by the four celebrities:

Yellow – Designed by George Young

Blue – Designed by Mike Kasem & Jean Danker

Pink – Designed by Michelle Chong

George Young’s design for the Rare Earth Deep Pore Cleansing Masque features a flower with 100 petals and out of which, there’s one blue petal. It symbolizes “one in 100” as around the world, 1 in every 100 children is diagnosed with autism.

‘Autism is something very close to my heart. I’ve got two brothers who’ve been diagnosed with autism, one on the severe side and one on the moderate to severe side on the autism spectrum. It was an obvious choice for me. I worked with Kiehl’s last year on this, and I’m glad to work with Kiehl’s and ELLE this year as well. I hope the products sell really well and get money for the Autism Association here in Singapore’. – George Young, FLY Entertainment Artist

Michelle Chong’s design shows us what’s important to her in attaining peace – Love, Joy and Happiness. By showing your support in purchasing this limited edition are Earth Deep Pore Cleansing Masque, you will be able to ‘send’ Love, Joy and Happiness to the autistic children. 🙂

My friend’s niece is autistic. Every time I went to her house she would run around after her shower and wouldn’t want to wear her clothes, but she’s very good with languages. So I think it’s important to help all these kids because they’re all special in their own right.’ – Michelle Chong, Director/ Host/ Actress

Music is close to both Jean Danker’s and Mike Kasem’s heart and hence their design features what they do for a living.. Through their profession, they hope to spread awareness for autism and abundant of Love, Joy and Happiness to everyone.

This is a really creative way of creating awareness for autism in Singapore. We had a lot of fun designing for Kiehl’s – Jean Danker, Class95 Radio DJ

‘I have first-hand experience of close friends who have an autistic child, so for me this is close to my heart and very special to me, and I’m very glad Jean and I can do our part and help with autism. – Mike Kasem, Class95 Radio DJ

Besides being limited edition, the Rare Earth Deep Pore Cleansing Masque is also something effective to purify skin intensively, deeply cleanse pores and minimize pores. Suitable for Normal to oily skin, this cleansing masque help eliminate debris and dead surface skin-cell accumulation that can clog pores and leave skin dull-looking.

The main ingredient, Amazonian White Clay  is fairly traded and sourced from Marajo Island, located at the mouth of the Amazon River in Brazil. This nutrient-rich clay used in our Rare Earth Masque is the result of a fair trade partnership which helps provide economic support to local communities on the island. This main ingredient will purify, detoxify the skin, remove bacteria, toxins, excess oil and dead cells that can clog skin and result in enlarged pores.

Other ingredients include:

Bentonite – Natural, absorbent clay.
Oat Kernel Flour – Known to aid in the absorption of surface oil.
Aloe Barbadensis – From the Aloe Vera plant; known for its soothing effect.

Limited Edition Rare Earth Deep Pore Cleansing Masque (142g), $45.. Postcards and Pouch not included 🙂

Besides standing true to its philanthropic tradition of supporting children’s charities, Kiehl’s also stands by its standards for Fairly-Traded sourcing.

In the nutshell, Kiehl’s complies with fair trade practices by

– Creating opportunities for economically disadvantaged workers and fostering a work environment that is healthy and safe

– Paying a fair price for the raw materials sourced in the community and assuring that their suppliers do the same

– Making certain the materials and processes used in the production of products do not damage the environment and that what is used is replaced, recycled, or restored.

Kiehl’s – We care!~

Other than Rare Earth Deep Pore Cleansing Masque , the other products in the Rare Earth Range will keep pores clean and shrink unsightly pores. The entire Rare Earth range is formulated with Amazonian White Clay and Diatomaceous Earth particles to gently banish oil, dirt and toxins that can clog pores. When used regularly, your skin will thank you as the potential benefits of this natural ingredient will bring about skin detoxification and minimization of pores.

The Rare Earth Pore Minimizing Collection that includes Rare Earth Deep Pore Daily
Cleanser (Exfoliates and Detoxifies), Rare Earth Pore Refining Tonic (Mattifies Skin and Minimizes Pores) , Rare Earth Pore Minimizing Lotion (Minimizes Enlarged Pores and Refines Skin Texture) and Rare Earth Deep Pore Cleansing Masque (Intensively Purifies to Minimize Pores).

Kiehl’s Since 1851 is available at:

Robinsons Raffles City t: 6338-3457 | VivoCity #01-11/12 t: 6376-9017 | TANGS Beauty at TANGS Orchard t:
6732-5394 | Tampines Mall #01-29 t: 6785-7610 | Takashimaya S.C., Ngee Ann City, #B1-33 t: 6732-9695 |
ION Orchard #B3-54 T: 6509-8941 | Plaza Singapura #01-66 t:6454-3457 | Parkway Parade #01-K2 t:
63461276| Bugis Junction #01-13 t:63369022| Great World City #01-16 t: 6735 3755 | Suntec City #01-321

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